Pulse Agency

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Hedkandi parties at Favela Club

September 9, 2019

Author

Nicolas Pustilnick Colombres

Introduction

Client: Hedkandi – Favela

Hedkandi is an English record label, events and music brand owned by ‘Ministry of Sound’ (acquired by Sony in 2016). Its back catalogue includes both artist albums and their famous dance music compilations. 

They launched in 1999 and branched out with London and Ibiza residencies in 2002. They have become a dance powerhouse name. They throw hundreds of events every year in places like Dubai, Dublin, Sydney, and Sao Paolo.

The Challenge

Hedkandi launched a series of themed parties at the famous Brazilian Kings Cross Club, Favela.

The joint venture approached us to create easily sharable web apps and inserts to place in a series of digital assets used for several campaigns.

The Solution

 

We created an app-type of shareable asset which allowed users to gain points when those shared tickets were purchased by different people.

 

 

 

Results

Reward system design

Original Content

Testimonials

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“Nicolas´ commitment to success exceed my expectations. He monitored the results closely and made adjustment to our…”

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“I began working with Nicolas and Pulse Agency a few months ago. Pulse are managing the digital marketing for my brand, Vitajuwel, which is the leading European manufacturer of gem water products in the world. In a short time, there has been a huge improvement in the return on advertising dollars spent. I am most impressed with the knowledge and professionalism that Pulse displays and I would recommend them to others without hesitation. Ralph Silverman – Vitajuwel Australia”

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With their professionalism, they have been able to properly explain the technical aspects of their plan for my line of work, in a way that I could understand.

Since I engaged the services of Pulse Agency, my business has grown and become more prominent in my industry area.”