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A complete guide to selecting the right marketing channel for your business

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2 years ago

Making the right choice when it comes to digital marketing strategies can be crucial for your company, especially when you are a small business with a limited budget. As SEO and content marketing are tightly connected, you may also need to hire professional copywriters to continuously create fresh content that can help your website rank for a wider variety of keywords.

Are Hashtags Important? Why?

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3 years ago

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Nicolas Pustilnick Colombres

Facebook Social Media

[wl_faceted_search] Today, a hashtag is a label used on different social media platforms to make it easier to find posts or information about a certain theme or which contains specific content. It is created by including the symbol “#” in front of a word or word combination, without spaces. The pound symbol —also called an octothorpe— was initially used […]

How To Turn Your Website Into A Powerful Conversion Driven Powerhouse

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6 years ago

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Nicolas Pustilnick Colombres

CRO Facebook

[wl_faceted_search] Your website is your company’s best opportunity to showcase value propositions and engage your audience. In fact, getting potential clients or customers to a brand’s website is the primary function of many inbound marketing efforts, including Search Engine Optimization (SEO), social media marketing, and Public Relations (PR). Leading these audience members to your homepage […]

Why You Should Care About Facebook Relevance Score

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8 years ago

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Nicolas Pustilnick Colombres

Facebook PPC

It can be difficult to know if you are serving ads to the right prospects with the best creative in order to get the best results when promoting your business on Facebook. You can measure clicks and conversions to gain a better understanding, but these statistics rely heavily on the design of your ad and […]