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2 years ago
Making the right choice when it comes to digital marketing strategies can be crucial for your company, especially when you are a small business with a limited budget. As SEO and content marketing are tightly connected, you may also need to hire professional copywriters to continuously create fresh content that can help your website rank for a wider variety of keywords.
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![](https://pulseagency.com.au/wp-content/uploads/2020/06/hashtag.png)
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4 years ago
Today, a hashtag is a label used on different social media platforms to make it easier to find posts or information about a particular theme or that contain specific content. It is created by including the symbol “#” before a word or word combination without spaces. The pound symbol—an octothorpe—was initially used to mark numbers. The first use […]
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![](https://pulseagency.com.au/wp-content/uploads/2020/05/case-study-1.jpg)
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6 years ago
Your company’s website is its prime opportunity to highlight value propositions and captivate your audience. Drawing potential clients or customers to your brand’s website is a central aim of various inbound marketing strategies, including Search Engine Optimisation (SEO), social media marketing, and Public Relations (PR). While attracting visitors to your homepage or blog is commendable, […]
![](https://pulseagency.com.au/wp-content/uploads/2015/10/Facebook-Relevance-Score-Blog-Post.jpg)
![](https://pulseagency.com.au/wp-content/uploads/2015/10/Facebook-Relevance-Score-Blog-Post.jpg)
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8 years ago
The Relevance Score Riddle: Cracking the Facebook Ads Code Running Facebook ads can sometimes feel like a shot in the dark. You meticulously target your audience, craft compelling copy, and design eye-catching visuals. But then… nothing. Just a few lonely clicks trickling in as your hard-earned budget goes down the drain. What went wrong? You […]