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5 days ago
The other day, I saw a quick LinkedIn comment that caught my attention: “Chatgpt is better than Google for product searches.” At first, I chuckled. Sure mate. What’s next, Bing for music? But the timing was oddly perfect. I needed a webcam. The one I had—some sad, plastic thing I must have panic-bought during lockdown—was […]

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2 weeks ago
Just a few years ago, I wouldn’t have recommended AI marketing to a small business owner. The tools were expensive, complicated, and designed for corporations with enormous budgets. But recently, something remarkable happened: tools like Chatgpt, Perplexity, Gemini, and other affordable platforms appeared. Suddenly, the playing field shifted dramatically. Small businesses can now easily afford—and […]

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3 weeks ago
Making the right choice when it comes to digital marketing strategies can be crucial for your company, especially when you are a small business with a limited budget. As SEO and content marketing are tightly connected, you may also need to hire professional copywriters to continuously create fresh content that can help your website rank for a wider variety of keywords.

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1 month ago
If you’re an Australian NDIS provider, you’ve probably asked yourself: is it worth investing in SEO? With more families turning to Google to search for support services, your online presence isn’t a luxury—it’s a necessity. SEO, or search engine optimisation, is about helping your website appear when someone types in something like “NDIS support coordinator […]

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1 month ago
Keyword research is planning, not just optimisation. Keyword research isn’t just a tool for SEO specialists or Google Ads experts. It’s a way to understand how people talk about your services, what language they use, what they’re looking for, and where the demand really is. Or Google Ads experts. It’s a way to understand […]