Pulse Agency

banner-heading

MMJ group Holdings, listed Australian company works with Pulse to improve its online visibility and Linkedin strategy.

September 29, 2020

Author

Nicolas Pustilnick Colombres

Introduction

MMJ Group Holdings Limited is an international cannabis investment firm that manages a portfolio. Previously, the business was known as MMJ PhytoTech Limited. Sydney, Australia-based MMJ Group Holdings Limited was established in 2014 and is based there.

The challenge

The publicly traded Australian firm Holding works in the regulated medical cannabis industry.

The firm has a spotless track record, and even though its industry is seeing tremendous growth, it nevertheless confronts significant regulatory obstacles in this region of the world.

Our goal was to increase the holding’s awareness so that people in the financial world would be more aware of it as a trading alternative because we worked for the holding firm directly rather than any of the b2c businesses.

The Solution

In order to attract specialised investors interested in the firm, Pulse built a set of methods to optimise the brand’s SERP, or what Google displays when users input MMJ group. We also created a series of highly targeted Linkedin advertisements campaigns.

In order to assist Google better understand the brand and all of its subsidiaries, Pulse was able to optimise the brands knowledge panel. See below

 

As a result of the brand SERP optimization and other SEO implementations, the organic search traffic from Australia grew by 16,51% in 3 months.

Linkedin targeting:

Pulse proposed targeting users that match the company’s buyer persona using Linkedin lead ads, resulting in a 10% conversion rate.

Results 

 

 Organic traffic (3 Months) = +16,51%
Conversion rate = +10%

 

 

 

 

Results

Testimonials

At Pulse Agency, we’re proud of our strong client relationships. Check out real reviews that highlight our commitment to great results and happy customers.

See Google Reviews Watch testimonial videos

“Nicolas´ commitment to success exceed my expectations. He monitored the results closely and made adjustment to our…”

“I have worked with Nico and his team over 5 years, and would be LOST without him. His knowledge is encyclopaedic, his approach methodical and his enthusiasm to deliver results genuine. I highly recommend Nico to be part of your team, for the long haul”

Positive: Professionalism, Quality,
Responsiveness, Value

“I began working with Nicolas and Pulse Agency a few months ago. Pulse are managing the digital marketing for my brand, Vitajuwel, which is the leading European manufacturer of gem water products in the world. In a short time, there has been a huge improvement in the return on advertising dollars spent. I am most impressed with the knowledge and professionalism that Pulse displays and I would recommend them to others without hesitation. Ralph Silverman – Vitajuwel Australia”

“Pulse Agency has really made a difference to my business!

With their professionalism, they have been able to properly explain the technical aspects of their plan for my line of work, in a way that I could understand.

Since I engaged the services of Pulse Agency, my business has grown and become more prominent in my industry area.”