| + 75% | | | + 40% |
| Leads | Sales |
| + 50% | | | + 15% |
| Calls Y / Y | Sales as a result of leads |
| - 39% | | | + 109% |
| Cost per conversion | Conversion rate |
| + 24.5% | | | + 43.75% |
| Conversion rate | Submitted forms |
| + 36,8% | | | + 133% |
| Goal completion | Form Submissions |