Pulse Agency

Hi, I'm Nico (Nicolas Pustilnick Colombres). Below, you'll find a variety of articles about SEO, performance marketing, social media strategy, and more. I hope you find them interesting and insightful.

How great link building works – An SEO case study

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8 years ago

Maximising Your Website’s Potential with Strategic Link Building People have limitations. We can’t be all things to all people; sometimes, you don’t know what you don’t know. Without the right insights, your business and website won’t run optimally. Effective link building is one of those ‘below the radar’ insights for a successful website. Too many […]

How to get attention in the content shock era

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9 years ago

How to Get Attention in the Content Shock Era   If you’re seeking shares and links, research indicates that the manner and form of the content are almost as important as the content itself. Some popular content forms among online producers do not garner the desired attention, while other formats stand out as champions. Research […]

Is your content marketing up to your business goals?

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9 years ago

In the current-day social media age, every business is a publisher, and all they need is a continuous flow of great content. It comes easily to say than doing! If you are always striving for creating the content that will have a lasting impact on your audience over social media and distinguish you from the crowd, […]

Why You Should Care About Facebook Relevance Score

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9 years ago

The Relevance Score Riddle: Cracking the Facebook Ads Code Running Facebook ads can sometimes feel like a shot in the dark. You meticulously target your audience, craft compelling copy, and design eye-catching visuals. But then… nothing. Just a few lonely clicks trickling in as your hard-earned budget goes down the drain. What went wrong? You […]

Analysing Your Competitors’ Backlinks – A Case Study

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10 years ago

Last week, I returned to SEO basics by analysing my competitors’ backlink profiles. Despite its importance, this task is often neglected by many SEOs these days. One of our niche’s most critical key phrases is “SEO company Sydney” due to its local relevance and role in the buying cycle’s prospecting or researching phase. It also […]