Align sales and marketing with a CRM to gain insights to grow your business.
CRM, which stands for “customer relationship management,” is both a business process and a set of tools that help an organisation keep track of its clients.
Today, sales dev/ops is a fancier name to assist the industry and to dispel an old misconception that a CRM is a large, expensive machine type software that can only be afforded by large organisations.
CRMs are now simple to use, interface with all other technologies, and are relatively inexpensive.
At Pulse Agency, we believe CRMs are the future and the missing link in many companies to improve sales and marketing performance, or mismatch.
At Pulse, we work with major CRMs, but we’ve designed a custom version utilising High-level CRM because it interacts with Twilio and Mailgun, two of the largest and cheapest IP phone/SMS and mail providers which benefits our clients and us.
Pulse believes in smart marketing that drives sales and delivers intelligence to grow your business.
As part of our CRM services we offer the following:
We have lengthy interviews with our clients’ sales and marketing teams to understand the client intake process and all its different touch points.
We produce technical and non technical documentation to map all the touch points in order to explain to technical and non technical people what’s happening and why, how, and when.
Do you need to track how many calls have been made to a given business branch? Or perhaps how many items are sold in a particular region? Our tracking and measurement system considers all of your company’s diverse goals, tools, and processes to present the information as accurately as possible with the amount of detail required by your team.
Simplified data shows you what you need to know to gain essential insights and improve your business.
Our business reporting can incorporate data from your call monitoring software, CRM, or just tell you the outcomes you want to see for specific campaigns.
All campaigns have numerical objective values based on past data analysis or business goals communicated with you at the beginning of the campaign.
We offer professional, customised services focused on growing your business
FACEBOOK CAMPAIGN MANAGER
BACKEND PROCESSES EXPERT
Some of the companies that trusted us
“I have worked with Nico and his team over 5 years, and would be LOST without him. His knowledge is encyclopaedic, his approach methodical and his enthusiasm to deliver results genuine. I highly recommend Nico to be part of your team, for the long haul”
CEO of Auscare Support - NDIS provider in NSW)
Why Pulse Agency?
Very few agencies can offer all these things at once.
- A strategy-first approach. We don’t rush clients into a one-size-fits-all strategy. We look closely at each specific challenge before proposing solutions – not the other way around.
- A personalised service that puts the client’s business and customers at the centre of the strategy.
- Critical thinking that seeks to understand your customers as more than users, gaining insights into their needs and motivations.
- A campaign that generates rich data that can tell you more about your business and its customers, helping you set and achieve new goals.
- A commitment to building your business. We don’t focus on the superficial wins, but on how your online presence can really connect you with your customers.
- Reasonable pricing. Our business model is designed to keep your costs down while delivering a premium service.
- Relationships that last for years. Many of our clients have come to see us as strategic partners who are as committed to their success as they are.
At Pulse, we don’t stop at delivering new customers and driving sales.
Our campaigns will allow you to better understand your business and
customers, generating data that helps you plan for sustained growth.
Why our CRM Integrations are Different?
We put ourselves in our customers shoes
We ask our marketing specialists to place themselves in the shoes of your clients. This philosophy helps us develop strategies and visual assets that are relevant and interesting to your customers, so that your brand can put its best foot forward.
We know the value of strategic data as well as creativity
At Pulse, we believe that hyperspecialization can be harmful since it forces agencies to offer solutions based on their knowledge rather than concentrating on the goals and challenges at hand.
To address this issue, we devised the “s.m.a.r.t to market” process, which was designed to be technically sound while maintaining intuition, a business perspective, and common sense.
A Strategy First Approach
Strategy is everything with marketing and advertising. Our framework focuses on documenting and challenging preconceived ideas and assumptions to get the best possible outcome for your business. This tactical approach relies on data, carefully measured metrics and a methodical attitude.