Category Archives: Content Amplification

Content Amplification, Content Marketing, SEO

Creating a winning content strategy for both customers and search engines

Content marketing is at the heart of most efficient digital marketing campaigns, offering businesses an excellent opportunity to boost their results. A well-documented content marketing strategy can improve online visibility, create brand awareness and build communities. But, if you want to stand a chance of showing up on the SERPs and boost organic traffic, it is […]

April 29, 2020
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what is content amplification
Content Amplification, Content Marketing, Digital Marketing Channels

Effective marketing techniques : Content Amplification

Analyzing the traffic sources for our clients’ websites, we figured out that more than half of the traffic received over six months comes from many different sources: social media, paid search, display, direct traffic, organic, or referral. In view of the most recent changes in the digital marketing world, we came to the conclusion that, if we only focused on search intent and “organic” traffic, […]

June 21, 2019
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